

{"id":32993,"date":"2023-04-27T15:17:39","date_gmt":"2023-04-27T15:17:39","guid":{"rendered":"https:\/\/leadsbridge.com\/?p=32993"},"modified":"2024-01-15T17:08:59","modified_gmt":"2024-01-15T17:08:59","slug":"real-estate-marketing-automation","status":"publish","type":"post","link":"https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/","title":{"rendered":"4 practical tips for real estate marketing automation"},"content":{"rendered":"\n<p>Realtors are endlessly busy, with constant streams of new and returning leads who want to buy, sell, or buy<em> and<\/em> sell at the same time. Each home needs to be researched, and they need to always know what\u2019s happening with the market, real estate law, and their target areas.&nbsp;<\/p>\n\n\n\n<p>The last two years have been stressful for realtors everywhere in the US, with rapidly-changing markets and high prices, but <a href=\"https:\/\/www.forbes.com\/advisor\/mortgages\/real-estate\/housing-market-predictions\/\">relief may finally be on the way<\/a>. To efficiently capitalize on the changing market, many agents are turning to real estate marketing automation.<\/p>\n\n\n<div class=\"ub_table-of-contents\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" id=\"ub_table-of-contents-e53464db-c2bc-4b79-91d9-b13bd442ba3d\" data-initiallyhideonmobile=\"false\"\n                    data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\"><div class=\"ub_table-of-contents-header\">\n                    <div class=\"ub_table-of-contents-title\">Table of Content<\/div><\/div><\/div><div class=\"ub_table-of-contents-extra-container\"><div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \"><ul><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#0-marketing-automation-for-real-estate-agents>Marketing automation for real estate agents<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#1-4-ways-to-automate-your-real-estate-business>4 ways to automate your real estate business<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#2-1-automate-lead-generation-amp-management-through-your-crm->1. Automate lead generation &amp; management through your CRM&nbsp;<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#3-2-automate-follow-ups-amp-lead-nurturing-through-email->2. Automate follow-ups &amp; lead nurturing through email<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#4-3-automate-workflow-management->3. Automate workflow management&nbsp;<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#5-4-automate-remarketing-campaigns->4. Automate remarketing campaigns&nbsp;<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#6-4-real-estate-marketing-tools>4 real estate marketing tools<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#7-follow-up-boss->Follow Up Boss<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#8-top-producer->Top Producer<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#9-boomtown->BoomTown<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#10-liondesk->LionDesk<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#11-how-to-get-started-with-real-estate-marketing-automation>How to get started with real estate marketing automation<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#12-setting-up-an-autoresponder>Setting up an AutoResponder<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#13-creating-reminders>Creating reminders<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#14-building-a-drip-campaign>Building a drip campaign<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#15-automate-social-media-posting>Automate social media posting<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#16-benefits-of-real-estate-marketing-automation>Benefits of real estate marketing automation<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/#17-final-thoughts-how-to-automate-your-real-estate-business-quickly->Final thoughts: How to automate your real estate business quickly&nbsp;<\/a><\/li><\/ul><\/div><\/div><\/div>\n\n\n<p>Real estate automation simply means you\u2019re streamlining the entire process by eliminating repetitive and<a href=\"https:\/\/leadsbridge.com\/blog\/task-automation\/\"> time-consuming tasks<\/a> from your day-to-day checklist while they still get done. This gives you more time back in your day to focus on your specific client\u2019s needs, or even just take a day off here or there.&nbsp;<\/p>\n\n\n\n<p>In this post, we\u2019re going to look at four ways you can automate your real estate business and four essential marketing tools to streamline your workflow.&nbsp;&nbsp;<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a7ef7959c4\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/source\/hubspot\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/themes\/leadsbridge-2021\/template-parts\/blocks\/dynamic-integration-widget\/images\/cog-placeholder.png\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo70.png\" alt=\"HubSpot logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect your favorite marketing tool with HubSpot\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a7fb1959c5\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/source\/zoho-crm\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/themes\/leadsbridge-2021\/template-parts\/blocks\/dynamic-integration-widget\/images\/cog-placeholder.png\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo810.png\" alt=\"Zoho CRM logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect your favorite marketing tool with Zoho CRM\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a7ffc959c6\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/source\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/themes\/leadsbridge-2021\/template-parts\/blocks\/dynamic-integration-widget\/images\/cog-placeholder.png\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect your favorite marketing tool with Salesforce\u00ae\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"0-marketing-automation-for-real-estate-agents\">Marketing automation for real estate agents<\/h2>\n\n\n\n<p>Automated real estate systems take some of that repetitive grunt work off your hands by automatically tackling it either on a regular schedule or whenever a triggering action occurs.&nbsp;For example, you can get an alert the second you see that someone fills out a <a href=\"https:\/\/leadsbridge.com\/blog\/real-estate-lead-generation-ideas\/\">real estate lead generation form<\/a>, so you can reach out right away to ask if they\u2019d like to see it. Or you can send an autoresponder text or email if your <a href=\"https:\/\/leadsbridge.com\/blog\/crm-solutions\/\">customer relationship management system (CRM)<\/a> can see that it\u2019s been two weeks since they\u2019ve last been in touch and they haven\u2019t asked to see a property.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8072959c7\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/keap\/facebook-conversions-api\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo73.png\" alt=\"Keap logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo977.png\" alt=\"Facebook Conversions API logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Keap and Facebook Conversions API\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a80b9959c8\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/keap\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo73.png\" alt=\"Keap logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Keap and Facebook Custom Audiences\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a80e4959c9\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/keap\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo73.png\" alt=\"Keap logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and Keap\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>This gives you invaluable time back in your day, allowing you to focus more on the parts of your job where your clients need you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-4-ways-to-automate-your-real-estate-business\">4 ways to automate your real estate business<\/h2>\n\n\n\n<p>There are four core ways that you can utilize real estate <a href=\"https:\/\/leadsbridge.com\/blog\/marketing-automation-for-small-business\/\">marketing automation<\/a> to grow your business and streamline your workflow. Let\u2019s take a look at each.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-1-automate-lead-generation-amp-management-through-your-crm-\"><strong>1. Automate lead generation &amp; management through your CRM&nbsp;<\/strong><\/h3>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/real-estate-lead-management\/\">Real estate lead management<\/a> and lead generation is no easy task, even with multiple CRMs offering real estate-specific features.&nbsp;<\/p>\n\n\n\n<p>Automated lead generation for real estate (and lead management) is one of the most valuable automation options you can choose.<\/p>\n\n\n\n<p>You can, for example, run ads, build SEO campaigns, and have referral systems in place as lead acquisition strategies spread across the internet. No matter where leads come from, however, you want to know <em>right away<\/em> when they enter the funnel and when they take specific qualifying actions.<\/p>\n\n\n\n<p>Thanks to LeadsBridge, you can even <a href=\"https:\/\/leadsbridge.com\/integrations\/zillow\/\">integrate your CRM with Zillow<\/a> so that you can easily process and manage new leads coming directly from this third-party platform. You can see how this works <a href=\"https:\/\/leadsbridge.com\/documentation\/zillow\/\">here<\/a>.&nbsp;<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8317959ca\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/zillow\/destination\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo473.png\" alt=\"Zillow logo\" class=\"img-fluid lazyload\"\/>            <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/themes\/leadsbridge-2021\/template-parts\/blocks\/dynamic-integration-widget\/images\/cog-placeholder.png\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Zillow with your favorite marketing tools\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/qKrtJr3BQ0QLhGlpWNxTpYBKUzlZb09_F3umeyxA6ntUm0UY3cAZ8Kj48n_tJIev4aCjcFZfBTUOiHHUPs3tWmT4ktTjy9lQ1y6i57yDdZffyV3-WgHujidPT0rnQRvRfEACtL1q\" alt=\"Real estate lead generation on Zillow\"\/><\/figure>\n<\/div>\n\n\n<p>Automated lead generation and real estate lead management features can help with that. You can set up integrations with tools like LeadsBridge so that all Facebook Lead Ads send completed forms straight to your CRM so you can reach out instantly.&nbsp;<\/p>\n\n\n\n<p>You can take a look at some of the most popular CRM tools for real estate agents and their potential integrations with LeadsBridge here:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/leadsbridge.com\/integrations\/topproducer\/#integrations\">Topproducer Integrations<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/leadsbridge.com\/integrations\/boomtownroi\/\">BoomTownROI Integrations<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/leadsbridge.com\/integrations\/hubspot\/\">Hubspot integrations<\/a><\/li>\n<\/ul>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a83e8959cb\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/hubspot\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo70.png\" alt=\"HubSpot logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and HubSpot\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8420959cc\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/hubspot\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo70.png\" alt=\"HubSpot logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect HubSpot and Facebook Custom Audiences\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a846c959cd\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/boomtownroi\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo15.png\" alt=\"BoomTownROI logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and BoomTownROI\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8490959ce\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/topproducer\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo156.png\" alt=\"TopProducer logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and TopProducer\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a84c3959cf\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/webhook\/topproducer\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo168.png\" alt=\"{\"id\":168,\"name\":\"Webhook\",\"logoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo168.png\",\"lgLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo168.png\",\"xsLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo168.png\",\"slug\":\"webhook\",\"isSource\":1,\"isDestination\":1} logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo156.png\" alt=\"TopProducer logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect {&#8220;id&#8221;:168,&#8221;name&#8221;:&#8221;Webhook&#8221;,&#8221;logoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo168.png&#8221;,&#8221;lgLogoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo168.png&#8221;,&#8221;xsLogoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo168.png&#8221;,&#8221;slug&#8221;:&#8221;webhook&#8221;,&#8221;isSource&#8221;:1,&#8221;isDestination&#8221;:1} and TopProducer\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"3-2-automate-follow-ups-amp-lead-nurturing-through-email-\"><strong>2. Automate follow-ups &amp; lead nurturing through email<\/strong><\/h3>\n\n\n\n<p>We know that the <a href=\"https:\/\/leadsbridge.com\/blog\/real-estate-follow-up-email-examples\/\">follow-up<\/a> and the lead nurturing process can be draining for real estate agents because you have <em>so many<\/em> leads and clients to track and so much going on day to day. That\u2019s why automation is crucial.<\/p>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/real-estate-marketing-automation\/\">Email marketing automation for real estate<\/a> agents is a popular strategy. You can reach out to leads and clients and they can get back to you on their time. Real estate follow-up systems become invaluable.&nbsp;When you\u2019re using LeadsBridge\u2019s automation capabilities (like using <a href=\"https:\/\/leadsbridge.com\/integrations\/mailchimp\/\">MailChimp integrations<\/a> for automation), you can streamline significant parts of this process.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8543959d0\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/mailchimp\/facebook-conversions-api\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo977.png\" alt=\"Facebook Conversions API logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Mailchimp and Facebook Conversions API\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8578959d1\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/mailchimp\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and Mailchimp\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a85a7959d2\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/mailchimp\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Mailchimp and Facebook Custom Audiences\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>After a client signs a contract, you\u2019ll move them to a certain segment within your CRM. If your CRM is integrated with your <a href=\"https:\/\/leadsbridge.com\/integrations\/categories\/email-marketing\/\">email marketing software<\/a>, this action alone could trigger an autoresponder series to be sent to the client to share resources of what to expect in the coming weeks and reminders about important milestones to watch for.&nbsp;<\/p>\n\n\n\n<p>You can also check in automatically through email based on certain triggered behaviors, or even just send out instant follow-ups to show clients homes that fit their parameters.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/wUJaO2c8-o8Axe9Hs98B04oSgQAXrRARK5XZytoU1KkqdhxF1U-bHRImi5h0YYp2DeVbN7N-1BD8rBTYJy2I3K4iEe50KNIG7JKhTrcvbCRX9qHaOCnkeOVPkAiW1SjGK1zBDFuy\" alt=\"real estate email marketing example\"\/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"4-3-automate-workflow-management-\"><strong>3. Automate workflow management&nbsp;<\/strong><\/h3>\n\n\n\n<p>Workflow management likely takes up a significant portion of your day.&nbsp;<\/p>\n\n\n\n<p>This includes everything from setting up calls and meetings, organizing documents, tracking income and expenses, and more.&nbsp;<\/p>\n\n\n\n<p>Every time you set up a meeting with a new client to go see their property, you need to check your calendar, list a few times or dates, and then wait for the client to respond. This can take up to 15 minutes <em>just to schedule a meeting<\/em> with the back-and-forth emails.&nbsp;<\/p>\n\n\n\n<p>If, however, you integrate your CRM and your site with appointment scheduling software, this task is made easy. Real estate marketing automation software can automatically block out certain times and days when you\u2019re available to meet new clients, and just send them a link. They can book from the available options, and you can go from there.&nbsp;<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a864c959d3\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/google-calendar\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo228.png\" alt=\"Google Calendar logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and Google Calendar\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8681959d4\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/google-calendar\/vinsolutions\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo228.png\" alt=\"Google Calendar logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo164.png\" alt=\"VinSolutions logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Google Calendar and VinSolutions\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a86ca959d5\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/apple-calendar\/hubspot\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo244.png\" alt=\"Apple Calendar logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo70.png\" alt=\"HubSpot logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Apple Calendar and HubSpot\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>There are many real estate workflow hacks that automation can grant, including the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Keeping track of meetings in your CRM<\/li>\n\n\n\n<li>Reminding users (and you!) of meetings before they happen<\/li>\n\n\n\n<li>Organizing clients\u2019 documents for review and sending off&nbsp;<\/li>\n\n\n\n<li>Automatically managing income or tracking expenses&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Think about what workflow changes could give you time back in your day and start there!&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-4-automate-remarketing-campaigns-\"><strong>4. Automate remarketing campaigns&nbsp;<\/strong><\/h3>\n\n\n\n<p>Marketing is always part of a real estate agent\u2019s job, especially for residential realtors, because <em>most<\/em> clients only buy a few houses in their lifetime max. This means that you need to constantly have a list of incoming leads.&nbsp;<\/p>\n\n\n\n<p>Remarketing is a great option to reconnect with warm potential leads who have dropped off, and PPC ads are a great choice. You can use <a href=\"https:\/\/leadsbridge.com\/integrations\/categories\/marketing-automation\/\">marketing automation<\/a> to send audience segments in your CRM to generate <a href=\"https:\/\/leadsbridge.com\/blog\/a-step-by-step-guide-to-facebook-custom-audiences\/#53-3-use-custom-audiences-to-retarget-website-visitors\">custom audiences on Facebook Ads<\/a>, <a href=\"https:\/\/leadsbridge.com\/blog\/google-adwords-remarketing-tutorial-how-to-set-it-up-make-it-work\/\">Google Ads<\/a>, and other PPC platforms to retarget specific users.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/pTJ8SzYI1fv13R2GzKnGFOM0p5-o29GMqiIF7PQoo5jVdl0Nkdm7ffgkfEFv9PfpFrQpOMBTlJ10zIA8L6rshVJmVzPDtA-sVhLMWJECbM9gQRQc_82ov8co6IJxujdvf0KurnVn\" alt=\"real estate marketing automation Facebook Ad example\"\/><\/figure>\n<\/div>\n\n\n<p>You can then use custom audiences created off high-value clients to create <a href=\"https:\/\/leadsbridge.com\/custom-audiences-sync\/\">lookalike audiences<\/a>, which help you connect with similar users who may be at a higher likelihood of becoming new leads.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-4-real-estate-marketing-tools\">4 real estate marketing tools<\/h2>\n\n\n\n<p>Getting started with a <a href=\"https:\/\/leadsbridge.com\/blog\/5-smart-tips-to-choose-the-best-crm-for-real-estate-agents-and-investors\/\">real estate marketing CRM<\/a> can be overwhelming. In order to help automate your decision-making process, here are four recommended real estate marketing tools compatible with LeadsBridge.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-follow-up-boss-\"><strong>Follow Up Boss<\/strong> <\/h3>\n\n\n\n<p><a href=\"https:\/\/www.followupboss.com\/\">Follow Up Boss<\/a> is a real-estate-specific CRM that specializes in improving the customer experience through a detailed and organized interface designed to keep up with a large volume of consumers. Follow Up Boss was recently, again, <a href=\"https:\/\/www.saasworthy.com\/product\/follow-up-boss\">ranked as one of the top 20 CRMs<\/a> across all industries.&nbsp;Funnel your leads from multiple sources directly into the Follow Up Boss with the power of <a href=\"https:\/\/leadsbridge.com\/integrations\/followupboss\/\">LeadsBridge integrations<\/a>.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a886f959d6\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/followupboss\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo56.png\" alt=\"FollowUpBoss logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and FollowUpBoss\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a88a7959d7\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/google-sheets\/followupboss\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo63.png\" alt=\"Google Sheets logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo56.png\" alt=\"FollowUpBoss logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Google Sheets and FollowUpBoss\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a88d3959d8\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/followupboss\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo56.png\" alt=\"FollowUpBoss logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect FollowUpBoss and Facebook Custom Audiences\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"8-top-producer-\"><strong>Top Producer<\/strong> <\/h3>\n\n\n\n<p><a href=\"https:\/\/www.topproducer.com\/\">Top Producer<\/a> is an innovative CRM that has built a reputation based on sustainability. Founded in 1982, Top Producer currently helps agents maintain contact with over <a href=\"https:\/\/www.topproducer.com\/about\">118 million<\/a> clients and is primarily focused on advancing the automated world of real estate.<\/p>\n\n\n\n<p>With <a href=\"https:\/\/leadsbridge.com\/integrations\/topproducer\/\">LeadsBridge integrations<\/a>, take this automation to the next level by directly connecting several sources with the power of Top Producer.&nbsp;<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a890b959d9\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/topproducer\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo156.png\" alt=\"TopProducer logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and TopProducer\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8995959da\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/webhook\/topproducer\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo168.png\" alt=\"{\"id\":168,\"name\":\"Webhook\",\"logoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo168.png\",\"lgLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo168.png\",\"xsLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo168.png\",\"slug\":\"webhook\",\"isSource\":1,\"isDestination\":1} logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo156.png\" alt=\"TopProducer logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect {&#8220;id&#8221;:168,&#8221;name&#8221;:&#8221;Webhook&#8221;,&#8221;logoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo168.png&#8221;,&#8221;lgLogoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo168.png&#8221;,&#8221;xsLogoUri&#8221;:&#8221;http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo168.png&#8221;,&#8221;slug&#8221;:&#8221;webhook&#8221;,&#8221;isSource&#8221;:1,&#8221;isDestination&#8221;:1} and TopProducer\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8a9a959db\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/hubspot\/topproducer\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo70.png\" alt=\"HubSpot logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo156.png\" alt=\"TopProducer logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect HubSpot and TopProducer\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"9-boomtown-\"><strong>BoomTown<\/strong> <\/h3>\n\n\n\n<p>The <a href=\"https:\/\/boomtownroi.com\/\">BoomTown<\/a> CRM expands upon the understanding of a standard real estate CRM by offering predictive software, success assurance, and a customizable interface designed to fit your company\u2019s goals.&nbsp;<br>Connect BoomTown with one of <a href=\"https:\/\/leadsbridge.com\/integrations\/boomtownroi\/\">LeadsBridge\u2019s available integrations<\/a> and streamline your sales funnel.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8b1c959dc\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/boomtownroi\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo15.png\" alt=\"BoomTownROI logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and BoomTownROI\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8b50959dd\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/google-sheets\/boomtownroi\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo63.png\" alt=\"Google Sheets logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo15.png\" alt=\"BoomTownROI logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Google Sheets and BoomTownROI\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8b76959de\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/activecampaign\/boomtownroi\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1.png\" alt=\"ActiveCampaign logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo15.png\" alt=\"BoomTownROI logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect ActiveCampaign and BoomTownROI\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"10-liondesk-\"><strong>LionDesk<\/strong><\/h3>\n\n\n\n<p><a href=\"https:\/\/liondesk.com\/\">LionDesk<\/a> is a CRM committed to automating as much as possible for a real estate business. LionDesk is a user-friendly CRM that also offers an AI lead assist, multiple pipeline management under one roof, and automated drip campaigns and bulk messaging.&nbsp;<br>Take the comprehensive automated approach one step further with <a href=\"https:\/\/leadsbridge.com\/integrations\/liondesk\/\">LeadsBridge integrations<\/a>.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8ba8959df\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/liondesk\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo636.png\" alt=\"LionDesk logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and LionDesk\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8bcf959e0\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/incoming-email\/liondesk\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo375.png\" alt=\"Incoming Email logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo636.png\" alt=\"LionDesk logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Incoming Email and LionDesk\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_644a8c06959e1\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/liondesk\/facebook-marketplace-ads\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo636.png\" alt=\"LionDesk logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo880.png\" alt=\"Facebook Marketplace Ads logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect LionDesk and Facebook Marketplace Ads\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"11-how-to-get-started-with-real-estate-marketing-automation\">How to get started with real estate marketing automation<\/h2>\n\n\n\n<p>Automation can make every part of the workday experience more productive and less stressful. Real estate marketing automation software specifically can help keep you organized, prioritized, and always moving toward your next closing date so you never wonder&nbsp;<a href=\"https:\/\/www.agentadvice.com\/real-estate-lead-generation-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">how to get leads in real estate<\/a>.<\/p>\n\n\n\n<p>A few basic marketing automation solutions to implement immediately include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12-setting-up-an-autoresponder\">Setting up an AutoResponder<\/h3>\n\n\n\n<p>Immediately cut down on crucial response time by setting up automated messages. When a consumer reaches out, you cannot afford to waste any time. An AutoResponder can eliminate response time and avoid leaving anyone in the dark.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"13-creating-reminders\">Creating reminders<\/h3>\n\n\n\n<p>Were you supposed to be at a showing at 4:30? Never forget another appointment with daily reminders. Automating your reminders can keep you on schedule, organized, and efficient with your time management.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"14-building-a-drip-campaign\">Building a drip campaign<\/h3>\n\n\n\n<p>Manually building a campaign is time-consuming; let automation do the work for you by building an engaging and unique campaign targeting a specific audience. By submitting key insights, email automation software can design and execute an effective marketing drip campaign.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"15-automate-social-media-posting\">Automate social media posting<\/h3>\n\n\n\n<p>Post regularly with up-to-date photos, share client success stories, and build your social media presence through the power of automation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"16-benefits-of-real-estate-marketing-automation\">Benefits of real estate marketing automation<\/h2>\n\n\n\n<p>Automation can make every part of the workday experience more productive and less stressful. Real estate marketing automation software specifically can help keep you organized, prioritized, and always moving toward your next closing date.&nbsp;<\/p>\n\n\n\n<p>Noted benefits of real estate marketing automation:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Maintain a full and precise business day schedule<\/li>\n\n\n\n<li>Keep all of your clients and leads organized<\/li>\n\n\n\n<li>Build a marketing powerhouse without the time or stress<\/li>\n\n\n\n<li>Handle more clients with the time saved&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Above all, with automated workflows, you can spend more time doing anything else because automation creates endless opportunities in and outside of work. Stop worrying and start automating.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"17-final-thoughts-how-to-automate-your-real-estate-business-quickly-\">Final thoughts: How to automate your real estate business quickly&nbsp;<\/h2>\n\n\n\n<p>Many individual tools you\u2019re already working with likely have some limited automation features.<\/p>\n\n\n\n<p>Plenty of invoicing software can track expenses if connected to a business credit card without having to input each one manually.&nbsp;<\/p>\n\n\n\n<p>Taking a look at the features available to you is a good start. That being said, the true power of automation comes into play when you\u2019re using automation-specific software to link third-party tools for ultimate integrations.<\/p>\n\n\n\n<p>That\u2019s where LeadsBridge can help with our <a href=\"https:\/\/leadsbridge.com\/integrations\/industries\/real-estate\/\">real estate integrations<\/a>. We\u2019ll let you sync your CRM with your email marketing software, Facebook Lead Ads, sales tracking software, and even your <a href=\"https:\/\/leadsbridge.com\/integrations\/gmail\/\">Gmail<\/a> account.&nbsp;<\/p>\n\n\n\n<p>When everything is hyperconnected, you have a truly streamlined <a href=\"https:\/\/noborderslawgroup.com.au\/property-law\/\" target=\"_blank\" rel=\"noreferrer noopener\">real estate law<\/a> and real estate workflow. Someone is sent to you through your <a href=\"https:\/\/listwithclever.com\/real-estate-blog\/5-reasons-to-use-a-real-estate-referral-program\/\">referral system<\/a> or converted on a <a href=\"https:\/\/www.zillow.com\/agent-resources\/blog\/get-more-real-estate-leads-zillow\/\">Zillow link<\/a>, and they:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Are automatically uploaded to your CRM<\/li>\n\n\n\n<li>Receive an email from your professional or personal account right away&nbsp;<\/li>\n\n\n\n<li>Can schedule a meeting through an appointment-scheduling link based on your schedule&nbsp;<\/li>\n\n\n\n<li>Can be onboarded to access your real estate database&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>While so much of your job is personal, there\u2019s so much grunt work involved, too. LeadsBridge can help with the latter, so you can focus on the former.&nbsp;<\/p>\n\n\n\n<p><em>Ready to take advantage of real estate marketing automation? Take a look at some of our most valuable real estate solutions and integrations <\/em><a href=\"https:\/\/leadsbridge.com\/solutions\/real-estate\/\"><em>here<\/em><\/a><em>.&nbsp;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Realtors are endlessly busy, with constant streams of new and returning leads who want to buy, sell, or buy and sell at the same time. Each home needs to be researched, and they need to always know what\u2019s happening with the market, real estate law, and their target areas.&nbsp; The last two years have been [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":32995,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[88],"tags":[29,74],"industry":[],"class_list":["post-32993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tracking-and-growth","tag-crm","tag-real-estate"],"featured_image_src":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2021\/11\/Real-estate-marketing-automation.png","author_info":{"display_name":"Marco Cirillo","author_link":"https:\/\/leadsbridge.com\/blog\/author\/marcocirillo\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4 practical tips for real estate marketing automation - 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