

{"id":38692,"date":"2025-05-19T11:21:00","date_gmt":"2025-05-19T11:21:00","guid":{"rendered":"https:\/\/leadsbridge.com\/?p=38692"},"modified":"2025-05-19T14:55:17","modified_gmt":"2025-05-19T14:55:17","slug":"salesforce-linkedin-integration","status":"publish","type":"post","link":"https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/","title":{"rendered":"How to set up a Salesforce\u00ae LinkedIn integration with LeadsBridge"},"content":{"rendered":"\n<p>LinkedIn is one of the most widely used professional platforms in the world. This makes the use of LinkedIn advertising tools one of the most profitable means of lead generation for businesses.<\/p>\n\n\n<div class=\"ub_table-of-contents\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" id=\"ub_table-of-contents-68ce1930-1f6b-4250-9f3b-cb3cc7ad10ed\" data-initiallyhideonmobile=\"false\"\n                    data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\"><div class=\"ub_table-of-contents-header\">\n                    <div class=\"ub_table-of-contents-title\">Table of contents<\/div><\/div><\/div><div class=\"ub_table-of-contents-extra-container\"><div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \"><ul><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#0-the-value-of-salesforce%C2%AE-as-a-crm>The value of Salesforce\u00ae as a CRM<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#1-benefits-of-connecting-salesforce%C2%AE-with-linkedin->Benefits of connecting Salesforce\u00ae with LinkedIn&nbsp;<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#2-greater-optimization->Greater optimization&nbsp;<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#3-decreased-lead-creation-costs->Decreased lead creation costs&nbsp;<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#4-effective-lead-generation>Effective lead generation<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#5-linkedin-salesforce%C2%AE-integrations>LinkedIn Salesforce\u00ae integrations<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#6-linkedin-lead-gen-forms-amp-salesforce%C2%AE-integration->LinkedIn Lead Gen Forms &amp; Salesforce\u00ae integration&nbsp;<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#8-linkedin-matched-audiences-amp-salesforce%C2%AE-integration>LinkedIn Matched Audiences &amp; Salesforce\u00ae integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#10-linkedin-event-registration-form-amp-salesforce%C2%AE-integration>LinkedIn Event Registration Form &amp; Salesforce\u00ae integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#12-linkedin-conversions-api-amp-salesforce%C2%AE-integration>LinkedIn Conversions API &amp; Salesforce\u00ae integration<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/#14-key-takeaways>Key takeaways<\/a><\/li><\/ul><\/div><\/div><\/div>\n\n\n<p>However, without an effective <a href=\"https:\/\/leadsbridge.com\/blog\/crm-integration\/\">CRM integration<\/a>, advertisers can easily lose valuable data insight and sales opportunities. This CRM system automates your outreach and nurturing, as well as the streamlining of the data that accompanies these activities.&nbsp;<\/p>\n\n\n\n<p>In this article, you will discover how establishing a Salesforce\u00ae LinkedIn integration with Lead Gen Forms, Matched Audiences, Registration Forms, and Conversions API can elevate your lead generation and data management efforts.&nbsp;<\/p>\n\n\n\n<p>In addition, you will learn how LeadsBridge can automate your entire data management process.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6359556207ee1\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/salesforce\/linkedin-matched-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo422.png\" alt=\"LinkedIn Matched Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Seamlessly connect Salesforce\u00ae with LinkedIn Matched Audiences to target the right audience every time\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6359562807ee2\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/linkedin-lead-gen-forms\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo420.png\" alt=\"LinkedIn Lead Gen Forms logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Automate data transfer from LinkedIn Lead Gen Forms to Salesforce\u00ae instantly\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd58b40dbf1\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/linkedin-registration-forms\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1134.png\" alt=\"LinkedIn Registration Forms logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Never miss a lead by connecting LinkedIn Registration Forms to Salesforce\u00ae\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd583d0dbf0\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/leadsbridge.com\/integrations\/salesforce\/linkedin-conversions-api\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1146.png\" alt=\"{\"id\":1146,\"name\":\"LinkedIn Offline Conversions API\",\"logoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo1146.png\",\"lgLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo1146.png\",\"xsLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo1146.png\",\"slug\":\"linkedin-offline-conversions-api\",\"isSource\":0,\"isDestination\":1} logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Salesforce and LinkedIn Conversions API now\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"0-the-value-of-salesforce%C2%AE-as-a-crm\">The value of Salesforce\u00ae as a CRM<\/h2>\n\n\n\n<p>Salesforce\u00ae is a top choice for businesses looking to strengthen how they connect with customers. It\u2019s much more than just CRM software.&nbsp;<\/p>\n\n\n\n<p>It helps you build lasting relationships with your leads and customers by organizing and making sense of valuable customer data.<\/p>\n\n\n\n<p>At the heart of this system is a streamlined<a href=\"https:\/\/leadsbridge.com\/blog\/lead-management\/\"> lead management system<\/a> that gives you clear insights into your audience.&nbsp;<\/p>\n\n\n\n<p>With <a href=\"https:\/\/leadsbridge.com\/blog\/salesforce-marketing-cloud-features\/\">Salesforce\u00ae Marketing Cloud<\/a>, you can easily run campaigns, manage email outreach, oversee content, and dive deep into analytics. This is especially important when it comes to generating leads on platforms like LinkedIn.<\/p>\n\n\n\n<p>What\u2019s more, you can link Salesforce\u00ae with advertising tools like Facebook to get the most out of your ad campaigns. It\u2019s all about working smarter, not harder, to get the best results.<\/p>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/salesforce-facebook-integration\/\">Discover more in our article dedicated to the best Salesforce\u00ae Facebook integrations.<\/a><\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd594f0dbf2\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Facebook Lead Ads and Salesforce\u00ae\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd597c0dbf3\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/salesforce\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Salesforce\u00ae and Facebook Custom Audiences now\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>With visual dashboards, you can better understand customer behavior, measure campaign results, and spot trends. Connecting Salesforce\u00ae with platforms like Meta also helps improve ad performance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-benefits-of-connecting-salesforce%C2%AE-with-linkedin-\">Benefits of connecting Salesforce\u00ae with LinkedIn&nbsp;<\/h2>\n\n\n\n<p>LinkedIn provides you with access to a wealth of high-quality marketing data. Then, Salesforce\u00ae helps to organize and manage that data in the most efficient way.&nbsp;<\/p>\n\n\n\n<p>Some of the benefits of establishing a Salesforce\u00ae LinkedIn integration include:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-greater-optimization-\">Greater optimization&nbsp;<\/h3>\n\n\n\n<p>LinkedIn offers high-quality lead data from engaged users. Integrating Salesforce\u00ae helps make the most of this data by providing clear insights into your marketing impact.<\/p>\n\n\n\n<p>With tools like LeadsBridge, leads from LinkedIn are synced directly into Salesforce\u00ae, allowing for instant follow-up. This could be alerting the sales team, sending emails, or creating new opportunities.<\/p>\n\n\n\n<p>These insights allow you to adjust your business strategies and improve the user experience. As a rule of thumb, more targeted marketing often leads to better conversions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-decreased-lead-creation-costs-\">Decreased lead creation costs&nbsp;<\/h3>\n\n\n\n<p>Building a LinkedIn Salesforce\u00ae integration helps you maximize your <a href=\"https:\/\/leadsbridge.com\/blog\/lead-generation-best-practices\/\">lead generation activities<\/a>. This also means taking full advantage of the marketing capabilities of both platforms.<\/p>\n\n\n\n<p>By combining these tools, you get a clearer view of how prospects engage with your ads. This helps you meet customer acquisition goals without relying on extra software or added costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-effective-lead-generation\">Effective lead generation<\/h3>\n\n\n\n<p>The ultimate goal of every business is to <a href=\"https:\/\/leadsbridge.com\/blog\/how-to-generate-leads-from-linkedin\/\">generate quality leads<\/a> that can and will fully convert.&nbsp;<\/p>\n\n\n\n<p>LinkedIn has an active user base seeking ways to improve their business. Connecting it with Salesforce\u00ae lets you instantly capture details from users who engage with your ads.<\/p>\n\n\n\n<p>This data updates your CRM in real time, allowing you to build targeted strategies to move leads forward.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-linkedin-salesforce%C2%AE-integrations\">LinkedIn Salesforce\u00ae integrations<\/h2>\n\n\n\n<p>There are four main advertising tools provided by LinkedIn that can be advantageous when paired with Salesforce\u00ae capabilities. These are:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>LinkedIn Lead Gen Forms&nbsp;<\/li>\n\n\n\n<li>LinkedIn Matched Audiences<\/li>\n\n\n\n<li>LinkedIn Registration Forms<\/li>\n\n\n\n<li>LinkedIn Conversions API<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-linkedin-lead-gen-forms-amp-salesforce%C2%AE-integration-\">LinkedIn Lead Gen Forms &amp; Salesforce\u00ae integration&nbsp;<\/h3>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/integrations\/linkedin-lead-gen-forms\/salesforce\/\">Salesforce\u00ae and LinkedIn Lead Gen Forms<\/a> are two powerful tools that can be used in tandem to significantly enhance your business\u2019s lead generation.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/everything-you-need-to-know-on-linkedin-lead-gen-forms\/\">Lead Gen Forms<\/a> let advertisers add forms directly to their LinkedIn ads. These forms are pre-filled with user info from their LinkedIn profiles, making it easier for users to submit.<\/p>\n\n\n\n<p>This improves both data collection and user experience by reducing manual entry. When integrated, you can send a record of <a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-leads-to-salesforce\/\">LinkedIn leads to Salesforce\u00ae<\/a> each time a new contact is added from the forms software.&nbsp;<\/p>\n\n\n\n<p>This means that your business will always have access to updated contact information.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_63595fcd07ee3\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/linkedin-lead-gen-forms\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo420.png\" alt=\"LinkedIn Lead Gen Forms logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Instantly transfer lead data from LinkedIn Lead Gen Forms to your Salesforce\u00ae CRM\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>Using the Salesforce\u00ae Marketing cloud features, you can then automate your targeting efforts to nurture this new lead. These actions include sending triggered emails once a prospect enters each new phase of the funnel.&nbsp;<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd5a1b0dbf4\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/linkedin-lead-gen-forms\/salesforce-marketing-cloud\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo420.png\" alt=\"LinkedIn Lead Gen Forms logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo50.png\" alt=\"Salesforce\u00ae Marketing Cloud logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Automate data transfer from LinkedIn Lead Gen Forms to Salesforce\u00ae Marketing Cloud instantly\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h4 class=\"wp-block-heading\" id=\"7-how-to-integrate-linkedin-lead-gen-forms-with-salesforce%C2%AE\">How to integrate LinkedIn Lead Gen Forms with Salesforce\u00ae<\/h4>\n\n\n\n<p>Auto-filling LinkedIn Lead Gen Forms make it easy to get users\u2019 information. However, without the appropriate CRM system, the management of this information can become disheveled.<\/p>\n\n\n\n<p>By connecting this tool with Salesforce\u00ae via LeadsBridge, you can transfer your leads immediately to the CRM. As a result, you can keep track of leads and automate your nurturing tactics, including email outreach.&nbsp;<\/p>\n\n\n\n<p>LeadsBridge enables you to implement lead gen forms throughout your campaigns seamlessly and promptly, without having to tediously download and move your data to your Salesforce\u00ae CRM.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms-1024x512.png\" alt=\"LinkedIn lead gen forms\" class=\"wp-image-38700\" style=\"width:572px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms-1024x512.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms-300x150.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms-768x384.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms-1536x768.png 1536w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/linkedin-lead-gen-forms.png 1540w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/instapage.com\/blog\/linkedin-lead-gen-forms\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-linkedin-matched-audiences-amp-salesforce%C2%AE-integration\">LinkedIn Matched Audiences &amp; Salesforce\u00ae integration<\/h3>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-matched-audiences\/\">LinkedIn Matched Audiences<\/a> is a tool that affords businesses the opportunity to build audiences and re-target users from email lists, website visitors, and LinkedIn accounts.&nbsp;<\/p>\n\n\n\n<p>Uploading a contact list from Salesforce\u00ae lets you target a specific audience. For instance, key decision-makers who are more likely to convert.<\/p>\n\n\n\n<p>The LinkedIn Matched Audiences feature can be applied to sponsored content, sponsored in-mail, and alternative <a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-ads-examples\/\">LinkedIn ad formats<\/a>.<\/p>\n\n\n\n<p>This tool helps you show relevant ads to the right audience. For example, past customers who didn\u2019t complete an action can be retargeted with ads designed to re-engage them.<\/p>\n\n\n\n<p>With a<a href=\"https:\/\/leadsbridge.com\/integrations\/salesforce\/linkedin-matched-audiences\/\"> LinkedIn Matched Audiences Salesforce\u00ae integration<\/a>, you can target your Salesforce\u00ae segmented lists and <a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-retargeting-ads\/\">retarget your first-party audiences<\/a> to maximize your conversion potential.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6359614d07ee4\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/salesforce\/linkedin-matched-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo422.png\" alt=\"LinkedIn Matched Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Use lead data from Salesforce\u00ae with LinkedIn Matched Audiences to enhance your targeting strategies\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h4 class=\"wp-block-heading\" id=\"9-how-to-integrate-linkedin-matched-audience-with-salesforce%C2%AE\">How to integrate LinkedIn Matched Audience with Salesforce\u00ae<\/h4>\n\n\n\n<p>The easiest way to connect LinkedIn Matched Audiences with Salesforce\u00ae is through LeadsBridge. It automates custom audience creation, so there\u2019s no need to manually transfer data between platforms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10-linkedin-event-registration-form-amp-salesforce%C2%AE-integration\">LinkedIn Event Registration Form &amp; Salesforce\u00ae integration<\/h3>\n\n\n\n<p>Integrating <a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-events\/\">LinkedIn Event Registration<\/a> with Salesforce\u00ae lets you automatically capture lead data from events and sync it with your CRM. This keeps attendee info up to date and improves follow-ups.<\/p>\n\n\n\n<p>You can track interactions, assign leads, and create personalized outreach based on event data. It also removes the need for manual entry and helps measure event success through Salesforce\u00ae reporting tools.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_66fd5b2c0dbf5\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/linkedin-registration-forms\/salesforce\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1134.png\" alt=\"LinkedIn Registration Forms logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect LinkedIn Registration Forms and Salesforce\u00ae\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h4 class=\"wp-block-heading\" id=\"11-how-to-integrate-linkedin-event-registration-with-salesforce%C2%AE\">How to integrate LinkedIn Event Registration with Salesforce\u00ae<\/h4>\n\n\n\n<p>LeadsBridge makes it easy to connect <a href=\"https:\/\/leadsbridge.com\/integrations\/linkedin-registration-forms\/\">LinkedIn Event Registration Forms<\/a> with Salesforce\u00ae. It creates automated workflows that sync data between the platforms.<\/p>\n\n\n\n<p>To set it up, users authenticate both accounts in LeadsBridge and map event fields like name, email, and company to Salesforce\u00ae records. From there, LeadsBridge automates the sync, ensuring new leads are captured and managed in real time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12-linkedin-conversions-api-amp-salesforce%C2%AE-integration\">LinkedIn Conversions API &amp; Salesforce\u00ae integration<\/h3>\n\n\n\n<p>Connecting <a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/\">LinkedIn Conversions API<\/a> with Salesforce\u00ae lets you track both online and offline actions from your campaigns.&nbsp;<\/p>\n\n\n\n<p>Using tools like LeadsBridge, you can send data automatically, improve conversion tracking, and optimize for qualified leads. These <a href=\"https:\/\/leadsbridge.com\/blog\/lead-management-automation\/\">automated data processes<\/a> happen all while maintaining data privacy and control.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_682b46509c001\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/leadsbridge.com\/integrations\/salesforce\/linkedin-conversions-api\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo426.png\" alt=\"Salesforce\u00ae logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1146.png\" alt=\"{\"id\":1146,\"name\":\"LinkedIn Offline Conversions API\",\"logoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-logos\\\/logo1146.png\",\"lgLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-lg-logos\\\/logo1146.png\",\"xsLogoUri\":\"http:\\\/\\\/leadsbridge.com\\\/wp-content\\\/themes\\\/leadsbridge\\\/img\\\/integration-xs-logos\\\/logo1146.png\",\"slug\":\"linkedin-offline-conversions-api\",\"isSource\":0,\"isDestination\":1} logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connect Salesforce and LinkedIn Conversions API now\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>Try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h4 class=\"wp-block-heading\" id=\"13-how-to-integrate-linkedin-conversions-api-with-salesforce%C2%AE\">How to integrate LinkedIn Conversions API with Salesforce\u00ae<\/h4>\n\n\n\n<p>The easiest way to connect LinkedIn Conversions API with Salesforce\u00ae is through an official LinkedIn partner provider like LeadsBridge.&nbsp;<\/p>\n\n\n\n<p>You need a system where you can automate the data sync between Salesforce\u00ae and LinkedIn without needing extensive developer resources. And LeadsBridge helps you do just that:&nbsp;<\/p>\n\n\n\n<p>Here\u2019s how an outline of how you can integrate LinkedIn Conversions API with Salesforce\u00ae:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/app.leadsbridge.com\/signin\">Log in to your LeadsBridge<\/a> dashboard and follow the bridge creation instructions. Alternatively,<a href=\"https:\/\/app.leadsbridge.com\/signup\"> create an account for free<\/a>.&nbsp;<\/li>\n\n\n\n<li>Connect your LinkedIn and Salesforce\u00ae accounts within the dashboard.<\/li>\n\n\n\n<li>Map your conversion events (like form submissions or closed deals) to LinkedIn\u2019s Conversions API.<\/li>\n\n\n\n<li>Set up automation to send conversion data in real time from Salesforce\u00ae to LinkedIn.<\/li>\n\n\n\n<li>Test the integration to ensure data flows correctly and events are tracked.<\/li>\n<\/ol>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/linkedin-leads-to-salesforce\/\">Here\u2019s a step-by-step guide on how to send lead data from LinkedIn to Salesforce\u00ae.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"14-key-takeaways\">Key takeaways<\/h2>\n\n\n\n<p>LinkedIn helps you reach high-quality leads, while Salesforce\u00ae allows you to engage them with personalized, automated marketing. This increases your chances of conversion.<\/p>\n\n\n\n<p>With LeadsBridge, you can easily connect Salesforce\u00ae to LinkedIn and start managing leads more efficiently through automation, helping drive better results and higher revenue.<\/p>\n\n\n\n<p><strong>Discover the full range of available <a href=\"https:\/\/leadsbridge.com\/integrations\/salesforce\/\">Salesforce\u00ae integrations via LeadsBridge<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is one of the most widely used professional platforms in the world. This makes the use of LinkedIn advertising tools one of the most profitable means of lead generation for businesses. However, without an effective CRM integration, advertisers can easily lose valuable data insight and sales opportunities. This CRM system automates your outreach and [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":38713,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[42],"tags":[29,77],"industry":[],"class_list":["post-38692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tools-review","tag-crm","tag-linkedin"],"featured_image_src":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/10\/Cover-Blog-28Oct.png","author_info":{"display_name":"Charlotte Odwyer","author_link":"https:\/\/leadsbridge.com\/blog\/author\/charlotte\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to set up a Salesforce\u00ae LinkedIn integration with LeadsBridge<\/title>\n<meta name=\"description\" content=\"Discover how a Salesforce\u00ae LinkedIn 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