{"id":46621,"date":"2024-10-17T07:25:00","date_gmt":"2024-10-17T07:25:00","guid":{"rendered":"https:\/\/leadsbridge.com\/?p=46621"},"modified":"2025-08-26T13:41:14","modified_gmt":"2025-08-26T13:41:14","slug":"mailchimp-facebook-integration","status":"publish","type":"post","link":"https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/","title":{"rendered":"How to create a Mailchimp &#8211; Facebook integration"},"content":{"rendered":"\n<p>There are two main ways to connect ads on Facebook and Instagram with Mailchimp: using Mailchimp\u2019s built-in integrations or creating one through third-party tools like LeadsBridge.<\/p>\n\n\n\n<p>If you run a business, you probably already have a Facebook Page, which is essential for your brand&#8217;s success. Integrating Mailchimp with Facebook and Instagram can help you get more subscribers and leads, along with many other benefits.<\/p>\n\n\n<div class=\"ub_table-of-contents\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" id=\"ub_table-of-contents-2d20e25c-8f9b-4700-ba38-d12ecde27138\" data-initiallyhideonmobile=\"false\"\n                    data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\"><div class=\"ub_table-of-contents-header\">\n                    <div class=\"ub_table-of-contents-title\">Table of contents<\/div><\/div><\/div><div class=\"ub_table-of-contents-extra-container\"><div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \"><ul><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#0-how-to-integrate-facebook-with-mailchimp>How to integrate Facebook with Mailchimp<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#1-how-do-mailchimps-native-integrations-work>How do Mailchimp&#8217;s native integrations work<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#2-integrate-facebook-with-mailchimp-through-third-party-integrations->Integrate Facebook with Mailchimp through third-party integrations<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#3-leadsbridge-mailchimp-facebook-integrations>LeadsBridge Mailchimp &#8211; Facebook integrations<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#4-facebook-lead-ads-and-mailchimp-integration->Facebook lead ads and Mailchimp Integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#5-meta-conversions-api-and-mailchimp-integration>Meta Conversions API and Mailchimp integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#6-mailchimp-and-facebook-custom-audience-integration->Mailchimp and Facebook custom audience integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#7-facebook-conversion-leads-performance-goal-and-mailchimp-integration->Facebook conversion leads performance goal and Mailchimp integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#8-how-to-connect-with-your-mailchimp-subscribers->How to connect with your Mailchimp subscribers?<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#9-frequently-asked-questions>Frequently asked questions<\/a><ul><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#10-how-do-i-connect-mailchimp-to-my-facebook-business-page>How do I connect Mailchimp to my Facebook Business Page?<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#11-how-can-i-share-a-mailchimp-campaign-on-facebook>How can I share a Mailchimp campaign on Facebook?<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#12-do-i-need-to-set-up-an-integration-to-share-a-mailchimp-campaign-on-facebook>Do I need to set up an integration to share a Mailchimp campaign on Facebook?<\/a><\/li><\/ul><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/#13-final-thoughts>Final thoughts<\/a><\/li><\/ul><\/div><\/div><\/div>\n\n\n<p>In this article, we&#8217;ll discuss <a href=\"https:\/\/leadsbridge.com\/documentation\/facebook-lead-ads\/mailchimp\/\">how to build a Mailchimp and Facebook integration<\/a> and find out more about the features this connection offers.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6667edb216599\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/mailchimp\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Automate your lead management with Facebook Lead Ads &amp; Mailchimp integration\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"0-how-to-integrate-facebook-with-mailchimp\">How to integrate Facebook with Mailchimp<\/h2>\n\n\n\n<p><a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mailchimp<\/a> is a marketing tool that helps you manage and talk to your clients and customers. It focuses on keeping your contact list healthy, creating beautiful emails, setting up <a href=\"https:\/\/leadsbridge.com\/blog\/how-to-automate-your-emails\/\">automated tasks<\/a>, and analyzing data effectively.<br><span id=\"docs-internal-guid-4c1fa2f0-7fff-3737-9575-d8e93667252c\"><\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"371\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-1024x371.png\" alt=\"integrate Facebook with Mailchimp\" class=\"wp-image-46622\" style=\"width:771px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-1024x371.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-300x109.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-768x278.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-1536x556.png 1536w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-13.39.02-2048x741.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>To complement all those features, Mailchimp also offers built-in integrations. Integrations connect your Mailchimp account with other business and personal accounts, allowing you to share information between them.<\/p>\n\n\n\n<p>If you have an ecommerce store on another platform, you can link it to Mailchimp to send marketing messages to your customers automatically. You can also connect your social accounts, like Facebook, to add your followers as contacts in a Mailchimp audience.<\/p>\n\n\n\n<p>Keep in mind that these are followers who have opted in or provided their contact information This makes it easier to create targeted email campaigns while staying compliant with privacy regulations across platforms from Meta.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-how-do-mailchimps-native-integrations-work\">How do Mailchimp&#8217;s native integrations work<\/h3>\n\n\n\n<p>Connecting a third-party integration to Mailchimp involves transferring your account information from one platform to another. Here\u2019s how to do it:<\/p>\n\n\n\n<p><strong>Before you start<\/strong><\/p>\n\n\n\n<p>Before creating a Mailchimp and Facebook integration, however, you&#8217;ll need to know a few things:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Active accounts<\/strong>: You need an active Facebook account to connect to Mailchimp.<\/li>\n\n\n\n<li><strong>An understanding of Mailchimp<\/strong>: Make sure you understand Mailchimp&#8217;s audience, contacts, and email campaigns.<\/li>\n<\/ul>\n\n\n\n<p><strong>Step 1: Log in to your Mailchimp account<\/strong><\/p>\n\n\n\n<p>Once logged in, navigate to the integrations section.<\/p>\n\n\n\n<p><strong>Step 2: Find your integration<\/strong><\/p>\n\n\n\n<p>Go to<a href=\"https:\/\/mailchimp.com\/it\/integrations\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Mailchimp&#8217;s Integrations Directory<\/a>. Then, browse by category or search for Facebook (or other apps).<\/p>\n\n\n\n<p><strong>Step 3: Select and connect<\/strong><\/p>\n\n\n\n<p>After finding the Mailchimp &#8211; Facebook integration, click on it to open the details page. Review the description and click the link to start the connection process.<\/p>\n\n\n\n<p><strong>Step 4: Authorize access<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>First, log in to both your Facebook account and your Mailchimp account. Then, authorize Mailchimp to access your Facebook account.<\/li>\n<\/ul>\n\n\n\n<p>Each app might have slightly different connection steps, but you&#8217;ll generally need to log into both accounts to authorize the integration.<\/p>\n\n\n\n<p><strong>Step 5: Create ads<\/strong><\/p>\n\n\n\n<p>Once you&#8217;ve set up your Mailchimp &#8211; Facebook integration, you can create ads, set budgets, and target audiences directly from Mailchimp.<\/p>\n\n\n\n<p>These are great features. However, you might still be missing some important pieces in your advertising strategies across Meta technologies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-integrate-facebook-with-mailchimp-through-third-party-integrations-\"><strong>Integrate Facebook with Mailchimp through third-party integrations<\/strong><\/h3>\n\n\n\n<p>While Mailchimp&#8217;s native integrations are useful, third-party integrations through LeadsBridge provide better capabilities. Let&#8217;s take a look at these key benefits:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Sync real-time data<\/strong> between Mailchimp and Facebook. This eliminates delays and <a href=\"https:\/\/leadsbridge.com\/blog\/how-to-download-leads-from-facebook-lead-ads-easy-3-steps\/\">manual updates<\/a>.<\/li>\n\n\n\n<li><strong>Build complex workflows and custom integrations<\/strong> tailored to your specific needs.<\/li>\n\n\n\n<li><strong>Create an interconnected data ecosystem<\/strong> by integrating all your apps and platforms via LeadsBridge.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"279\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28-1024x279.png\" alt=\"Integrate Facebook with Mailchimp\" class=\"wp-image-46623\" style=\"width:672px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28-1024x279.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28-300x82.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28-768x210.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28-1536x419.png 1536w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-07-at-12.43.28.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.facebook.com\/business\/m\/connect-mailchimp-subscribers-on-facebook\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"3-leadsbridge-mailchimp-facebook-integrations\">LeadsBridge Mailchimp &#8211; Facebook integrations<\/h2>\n\n\n\n<p>Mailchimp&#8217;s Facebook tools make it easy to find new people and get more leads. You can use Facebook in different ways to boost traffic. With LeadsBridge, you can link Facebook lead ads to your Mailchimp account. Just set up a lead ad on Facebook, connect it through your LeadsBridge dashboard, and you&#8217;ll add new subscribers to your Mailchimp audience.<\/p>\n\n\n\n<p>Each of these integrations has its own unique benefits. Here&#8217;s a closer look at different Mailchimp &#8211; Facebook integrations you can create with LeadsBridge:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-facebook-lead-ads-and-mailchimp-integration-\"><strong>Facebook lead ads and Mailchimp Integration<\/strong><\/h3>\n\n\n\n<p>This integration allows you to automatically sync leads from your<a href=\"https:\/\/leadsbridge.com\/blog\/step-by-step-guide-facebook-lead-generation-ads\/\"> lead ads <\/a>to Mailchimp. What happens is that once you capture leads, you can organize and nurture them in real-time.<\/p>\n\n\n\n<p>Adding your lead data to your Mailchimp email lists also lets you trigger email campaigns without manual intervention. All this leaves you with automated data syncing, which reduces the risk of manual errors and ensures your leads are always up-to-date.<\/p>\n\n\n\n<p>Using real-time data from your lead ads can significantly boost your conversion rates. Then, you can quickly respond to leads, which helps you capitalize on their immediate interest.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6667eeaa1659a\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/facebook-lead-ads\/mailchimp\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo370.png\" alt=\"Facebook Lead Ads logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Automatically connect Facebook Lead Ads &amp; Mailchimp\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try free<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/the-best-facebook-lead-ads-integrations-for-your-marketing-campaigns\/\">Discover more of the top Facebook lead ads integrations here.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-meta-conversions-api-and-mailchimp-integration\">Meta Conversions API and Mailchimp integration<\/h3>\n\n\n\n<p>When you connect the Meta Conversions API to Mailchimp, you can <a href=\"https:\/\/leadsbridge.com\/blog\/facebook-ads-conversion-tracking\/\">track conversions<\/a> and measure how effective your Facebook ads are.<\/p>\n\n\n\n<p>Here&#8217;s what you get out of this integration:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Accurate tracking<\/strong>: This helps you send conversion data directly from your website or CRM to Meta. The platform can then provide you with more accurate tracking (especially compared to traditional methods).<\/li>\n\n\n\n<li><strong>More detailed reporting<\/strong>: Having deeper insights into your ad performance helps you understand which campaigns are driving the most value so you can invest more in these campaigns or campaign strategies.<\/li>\n\n\n\n<li><strong>Better ad targeting<\/strong>: You can use conversion data to optimize your ad targeting and&nbsp;<a href=\"https:\/\/leadsbridge.com\/blog\/how-to-increase-roas-facebook-ads\/\">improve your ROI<\/a>.<\/li>\n<\/ul>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6667eecd1659b\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/mailchimp\/facebook-conversions-api\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo977.png\" alt=\"Facebook Conversions API logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Instantly integrate Mailchimp &amp; Facebook Conversions API\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/facebook-conversions-api\/\">Learn more about Meta Conversions API here.<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-mailchimp-and-facebook-custom-audience-integration-\"><strong>Mailchimp and Facebook custom audience integration<\/strong><\/h3>\n\n\n\n<p>A precise custom audience segment is your key to getting more leads who really like what you are offering. With the<a href=\"https:\/\/leadsbridge.com\/blog\/step-by-step-guide-facebook-lead-generation-ads\/\"> custom audience<\/a> and Mailchimp integration, you can sync your Mailchimp email lists with Facebook to create highly targeted custom audiences and run laser-sharp advertising campaigns.<\/p>\n\n\n\n<p>Let&#8217;s see the advantages of creating this connection:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A more precision targeting<\/strong>: It lets you use your existing email lists to create highly targeted Facebook ads. Then, you can be sure your ads reach <em>mostly<\/em> the right audience.<\/li>\n\n\n\n<li><strong>Dynamic updates<\/strong>: LeadsBridge keeps your custom audiences updated in real-time. It means this connection automatically adds or removes contacts as they change in your Mailchimp lists.<\/li>\n\n\n\n<li><strong>Increase your audience engagement<\/strong>: Showing your ads to people who are already engaged with your brand can increase the effectiveness of your campaigns. Naturally, this will drive higher engagement rates.<\/li>\n<\/ul>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6667eef61659c\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/mailchimp\/facebook-custom-audiences\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo371.png\" alt=\"Facebook Custom Audiences logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Connecct Mailchimp &amp; Facebook Custom Audiences automatically\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<p>When it comes to audience targeting, Meta lets you perfectly tune your campaign focus. Use the power of<a href=\"https:\/\/leadsbridge.com\/blog\/how-to-use-facebook-lookalike-audiences\/\"> lookalike audiences<\/a> on Facebook to find new customers who share similar traits with your existing Mailchimp subscribers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-facebook-conversion-leads-performance-goal-and-mailchimp-integration-\"><strong>Facebook conversion leads performance goal and Mailchimp integration<\/strong><\/h3>\n\n\n\n<p>Integrating<a href=\"https:\/\/leadsbridge.com\/blog\/conversion-leads-optimization-facebook\/\"> Conversion leads performance goal<\/a> with Mailchimp helps you with many aspects of your advertising. Anything from streamlining your marketing efforts to saving time and improving ad performance.<\/p>\n\n\n\n<p>All this ensures you\u2019re reaching the right people and making the most of your advertising budget. Then there&#8217;s your lead management. Keeping your communication consistent across both platforms lets you provide a cohesive experience for your audience.<\/p>\n\n\n\n<p>Here&#8217;s why you should consider it:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Better ad performance<\/strong>: Automatically add new leads from Facebook to your Mailchimp lists without manual entry.<\/li>\n\n\n\n<li><a href=\"https:\/\/croclub.com\/tools\/best-sales-tracking-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Track and boost sales<\/a> by targeting people who are most likely to buy.<\/li>\n\n\n\n<li><strong>Streamlined workflow<\/strong>: Manage your leads and campaigns in one place, which makes it much easier to keep track of your marketing efforts.<\/li>\n\n\n\n<li><strong>More satisfactory time management:<\/strong> Spend less time on manual data entry and more time on creating compelling campaigns.<\/li>\n\n\n\n<li><strong>Maximize your ROI<\/strong>: By targeting the right audience and tracking conversions effectively, you can ensure that every dollar spent on advertising delivers the best possible return.<\/li>\n<\/ul>\n\n\n\n<p>To access these advantages, however, you\u2019ll need to have a running lead ad campaign and set up the Conversions API for CRM first.<\/p>\n\n\n<div class=\"lb-dynamic-integration-widget lb-dynamic-integration-widget-block_6667ef401659d\">\n        <a class=\"ui-wrapper d-flex flex-column flex-md-row align-items-center no-gutters\" href=\"https:\/\/app.leadsbridge.com\/bc\/lb\/mailchimp\/facebook-conversion-leads\/\" target=\"_self\">\n            <div class=\"logos d-flex flex-nowrap align-items-center col-auto mb-3 mb-md-0\">\n            <img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo85.png\" alt=\"Mailchimp logo\" class=\"img-fluid lazyload\"\/>            <span class=\"plus\">+<\/span><img data-src=\"http:\/\/leadsbridge.com\/wp-content\/themes\/leadsbridge\/img\/integration-xs-logos\/logo1175.png\" alt=\"Facebook Conversion Leads logo\" class=\"img-fluid lazyload ml-1\"\/>        <\/div>\n        <div class=\"description flex-grow-1 col ml-md-3 mb-3 mb-md-0 text-center text-md-left\">\n            Boost your targeting with Mailchimp &amp; Facebook Conversion Leads integration\n        <\/div>\n                    <div class=\"cta ml-md-3\">\n                <button type=\"button\" class=\"btn btn-quaternary text-uppercase d-flex\"><span>try now<\/span><\/button>\n            <\/div>\n                <\/a>\n    <\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"8-how-to-connect-with-your-mailchimp-subscribers-\"><strong>How to connect with your Mailchimp subscribers?<\/strong><\/h3>\n\n\n\n<p>So you&#8217;ve generated some leads and are wondering how to engage with them? You&#8217;ll need to reach your Mailchimp subscribers on Facebook and strengthen your connections using custom audiences.<\/p>\n\n\n\n<p>It&#8217;s easier to sell to current customers than to find new ones. Show your ads to people already interested in your business. For example, send them updates about a new product feature or a discount code in a newsletter.<\/p>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/build-email-list-on-facebook\/\">See how to build your email list on Facebook and Instagram here.<\/a><\/p>\n\n\n\n<p>Here&#8217;s a step-by-step guide to connecting with your Mailchimp subscribers.<\/p>\n\n\n\n<p><strong>Step 1: Create the integration<\/strong><\/p>\n\n\n\n<p>Build a connection between Facebook and Mailchimp. LeadsBridge allows you to do this in a few easy steps.<\/p>\n\n\n\n<p>Don&#8217;t want to commit yet? We have got you covered. You can<a href=\"https:\/\/app.leadsbridge.com\/signup?_gl=1*rvftxh*_ga*MTY5ODI0OTI4NC4xNzA0Mjk3MTQx*_ga_JE17N6MF9D*MTcxNzc1NTU4MC4xMDIuMS4xNzE3NzU4MzkzLjYwLjAuMA..\"> sign up for our free-forever plan<\/a> to test out this integration without any additional costs.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"551\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account-1024x551.png\" alt=\"integratiin between Facebook and Mailchimp\" class=\"wp-image-46624\" style=\"width:639px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account-1024x551.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account-300x161.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account-768x413.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account-1536x827.png 1536w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Choose-your-Facebook-account.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/connect-facebook-lead-ads\/\">Here&#8217;s a simple guide to connecting Facebook ads to your favorite CRM.<\/a><\/p>\n\n\n\n<p><strong>Step 2: Create custom audience<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Navigate to your Audiences.<\/li>\n\n\n\n<li>Click &#8220;Create a Custom Audience.&#8221;<\/li>\n\n\n\n<li>Select &#8220;Customer file.&#8221;<\/li>\n\n\n\n<li>Choose &#8220;Import from Mailchimp.&#8221;<\/li>\n\n\n\n<li>Log in to Mailchimp when you are asked to do so.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"946\" height=\"526\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18601119_949468815195098_9000734869399011328_n.jpg\" alt=\"Mailchimp custom audience\" class=\"wp-image-46625\" style=\"width:579px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18601119_949468815195098_9000734869399011328_n.jpg 946w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18601119_949468815195098_9000734869399011328_n-300x167.jpg 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18601119_949468815195098_9000734869399011328_n-768x427.jpg 768w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.facebook.com\/business\/m\/connect-mailchimp-subscribers-on-facebook\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p><strong>Step 3: Select lists<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pick the lists you want for your Custom Audience.<\/li>\n\n\n\n<li>Click &#8220;Create audience.&#8221;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"946\" height=\"526\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18553330_432634937114742_4303604535361798144_n.jpg\" alt=\"Mailchimp custom audience\" class=\"wp-image-46626\" style=\"width:590px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18553330_432634937114742_4303604535361798144_n.jpg 946w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18553330_432634937114742_4303604535361798144_n-300x167.jpg 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/18553330_432634937114742_4303604535361798144_n-768x427.jpg 768w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.facebook.com\/business\/m\/connect-mailchimp-subscribers-on-facebook\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>It may take up to 30 minutes to import your list and create your audience. Once ready, you can use this audience for your next ad.<\/p>\n\n\n\n<p>When you connect with your audience, keep in mind to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Show ads to people who have engaged with your MailChimp newsletters.<\/li>\n\n\n\n<li>Exclude current customers when offering deals for new customers only.<\/li>\n\n\n\n<li>Find new people similar to your Mailchimp subscribers using lookalike audiences on Facebook.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/blog\/mailchimp-crm-integrations\/\">Looking for other integrations? Here are the best Mailchimp integrations for you.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9-frequently-asked-questions\">Frequently asked questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10-how-do-i-connect-mailchimp-to-my-facebook-business-page\">How do I connect Mailchimp to my Facebook Business Page?<\/h3>\n\n\n\n<p>To connect your Mailchimp account to your Facebook Business Page, follow these simple steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to the Facebook integration details page in your Mailchimp account and click &#8220;Connect.&#8221;<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"902\" height=\"886\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-10-11-at-02.46.20.png\" alt=\"How to connect Mailchimp to my Facebook Business Page\" class=\"wp-image-47875\" style=\"width:350px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-10-11-at-02.46.20.png 902w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-10-11-at-02.46.20-300x295.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/Screenshot-2024-10-11-at-02.46.20-768x754.png 768w\" sizes=\"(max-width: 902px) 100vw, 902px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/mailchimp.com\/it\/help\/connect-or-disconnect-the-facebook-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>Log in using your Facebook credentials if prompted.<\/li>\n\n\n\n<li>Mailchimp will request access to your name and profile picture. Click &#8220;Continue.&#8221;<\/li>\n\n\n\n<li>Review and approve the permissions requested by Facebook. This allows Mailchimp to access your business page. Next, click &#8220;Continue.&#8221;<\/li>\n<\/ol>\n\n\n\n<p>Once connected, you can publish posts directly from Mailchimp to your Facebook feed. If you have an Instagram account linked to your Facebook page, you\u2019ll also be able to access and share your Instagram content via Mailchimp\u2019s Content Studio.<\/p>\n\n\n\n<p>Integrating Mailchimp with your Facebook Business Page helps you streamline your social media and email marketing efforts. You can also post updates directly to your Facebook feed. In addition, it becomes easy to manage your customer data by syncing your Mailchimp audience with your Meta custom audience through LeadsBridge.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"11-how-can-i-share-a-mailchimp-campaign-on-facebook\">How can I share a Mailchimp campaign on Facebook?<\/h3>\n\n\n\n<p>After sending an <a href=\"https:\/\/leadsbridge.com\/blog\/email-sequence-examples\/\">email marketing campaign<\/a>, you can easily share it on Facebook using Mailchimp\u2019s Social Sharing feature. Here\u2019s how:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to the &#8220;Campaigns&#8221; section in your Mailchimp account and click &#8220;All campaigns.&#8221;<\/li>\n\n\n\n<li>Find the sent campaign you want to share, click the drop-down menu, and select &#8220;Social Share.&#8221;<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"974\" height=\"445\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/examples-shareyourcampaign-socialsharesentoption.png\" alt=\"How to share a Mailchimp campaign on Facebook\" class=\"wp-image-47876\" style=\"width:462px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/examples-shareyourcampaign-socialsharesentoption.png 974w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/examples-shareyourcampaign-socialsharesentoption-300x137.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/examples-shareyourcampaign-socialsharesentoption-768x351.png 768w\" sizes=\"(max-width: 974px) 100vw, 974px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/mailchimp.com\/it\/help\/share-a-sent-email-campaign-with-social-share\/\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>On the &#8220;Share Your Campaign&#8221; page, choose Facebook as your sharing option.<\/li>\n\n\n\n<li>If you enabled Social Cards before sending the campaign, the post will include a custom image and description. If not, Mailchimp will automatically choose an image from your campaign content. You can edit the post\u2019s title before sharing it on Facebook.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12-do-i-need-to-set-up-an-integration-to-share-a-mailchimp-campaign-on-facebook\">Do I need to set up an integration to share a Mailchimp campaign on Facebook?<\/h3>\n\n\n\n<p>The short answer is No. You do not need to set up a Facebook integration to use the Social Sharing feature. Instead, you can share any sent email campaign directly from Mailchimp to your Facebook Business Page. However, it\u2019s recommended that you enable and customize Social Cards before sending the campaign.&nbsp;<\/p>\n\n\n\n<p>This will allow you to control the image and message displayed when you share your campaign on Facebook. Also, this could help create posts that are more engaging for your audience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"13-final-thoughts\">Final thoughts<\/h2>\n\n\n\n<p>Meta offers several advertising tools that can only be beneficial when used along with a robust marketing strategy and the right tools. Integrating Mailchimp with Facebook can significantly boost your marketing strategy. This means having a system where you seamlessly manage your ads, build highly targeted campaigns, and have real-time data syncing.<\/p>\n\n\n\n<p>Whether you use native Mailchimp integrations or opt for the advanced integrations by LeadsBridge, connecting these two powerful platforms will help you maximize your marketing efforts.<\/p>\n\n\n\n<p>By leveraging these integrations, you can ensure your marketing ecosystem is interconnected, efficient, and primed for success.<\/p>\n\n\n\n<p><a href=\"https:\/\/leadsbridge.com\/integrations\/facebook-lead-ads\/mailchimp\/\">To get started with LeadsBridge&#8217;s Mailchimp &#8211; Facebook integrations, discover how you can streamline your advertising activities and boost your marketing performance.<\/a><\/p>\n\n\n<div class=\"lb-banner lb-banner-41337\">\n    <a href=\"https:\/\/activeprospect.com\/resources\/a-guide-to-marketing-automation-with-leadsbridge\/\" title=\"\" target=\"_self\">\n    <picture>\n                <source media=\"(max-width:767px)\" data-srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Mobile-LB-AP23.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Mobile-LB-AP23.png 2x\">\n                        <source data-srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png 2x\">\n        <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png\" class=\"img-fluid lazyload objectfit lazypreload\"\/>\n                <noscript>\n                        <source media=\"(max-width:767px)\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Mobile-LB-AP23.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Mobile-LB-AP23.png 2x\">\n                                    <source srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png 2x\">\n            <img decoding=\"async\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2023\/03\/Whitepaper-Desktop-LB-AP23.png\" class=\"img-fluid lazyload objectfit lazypreload\"\/>\n                    <\/noscript>\n    <\/picture>\n    <\/a>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>There are two main ways to connect ads on Facebook and Instagram with Mailchimp: using Mailchimp\u2019s built-in integrations or creating one through third-party tools like LeadsBridge. If you run a business, you probably already have a Facebook Page, which is essential for your brand&#8217;s success. Integrating Mailchimp with Facebook and Instagram can help you get [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":46634,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[42],"tags":[29,76],"industry":[],"class_list":["post-46621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tools-review","tag-crm","tag-facebook"],"featured_image_src":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/mailchimp-facebook-integration_blog-cover.jpg","author_info":{"display_name":"Elena Mazaheri","author_link":"https:\/\/leadsbridge.com\/blog\/author\/purana\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to create a Mailchimp - Facebook integration - LeadsBridge<\/title>\n<meta name=\"description\" content=\"Discover how Mailchimp - Facebook integration can boost your marketing by seamlessly connecting your email campaigns with social media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to create a Mailchimp - Facebook integration - LeadsBridge\" \/>\n<meta property=\"og:description\" content=\"Discover how Mailchimp - Facebook integration can boost your marketing by seamlessly connecting your email campaigns with social media.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadsbridge.com\/blog\/mailchimp-facebook-integration\/\" \/>\n<meta property=\"og:site_name\" content=\"LeadsBridge\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-17T07:25:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-26T13:41:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2024\/06\/mailchimp-facebook-integration_blog-cover.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elena Mazaheri\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elena Mazaheri\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/mailchimp-facebook-integration\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/mailchimp-facebook-integration\\\/\"},\"author\":{\"name\":\"Elena Mazaheri\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#\\\/schema\\\/person\\\/8496cce89e0e41a1bb4450df09a5a3a5\"},\"headline\":\"How to create a Mailchimp &#8211; 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