

{"id":49051,"date":"2025-04-17T12:31:10","date_gmt":"2025-04-17T12:31:10","guid":{"rendered":"https:\/\/leadsbridge.com\/?p=49051"},"modified":"2025-12-01T11:24:47","modified_gmt":"2025-12-01T11:24:47","slug":"linkedin-conversions-api","status":"publish","type":"post","link":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/","title":{"rendered":"A guide to LinkedIn conversions API with LeadsBridge"},"content":{"rendered":"\n<p>Imagine launching a LinkedIn ad campaign and knowing exactly which actions\u2014whether a form submission, a purchase, or a phone inquiry\u2014are tied directly to your ads. No guesswork, no gaps in tracking, just <strong>accurate, real-time data feeding<\/strong> your marketing strategy.<\/p>\n\n\n\n<p>That\u2019s the power of the LeadsBridge integration with LinkedIn Ads.<\/p>\n\n\n\n<p>Thanks to the integration between LeadsBridge and LinkedIn Ads, you\u2019re no longer reliant on cookie-based tracking, which is becoming increasingly unreliable. <\/p>\n\n\n\n<p>Instead, your <strong>conversion data flows seamlessly<\/strong>, allowing you to optimize campaigns on the conversions that matter most to your business and ensuring that every marketing dollar is spent wisely.<\/p>\n\n\n<div class=\"ub_table-of-contents\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" id=\"ub_table-of-contents-d22633ca-3802-4b4a-a8db-026abd94c5a3\" data-initiallyhideonmobile=\"false\"\n                    data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\"><div class=\"ub_table-of-contents-header\">\n                    <div class=\"ub_table-of-contents-title\">Table of contents<\/div><\/div><\/div><div class=\"ub_table-of-contents-extra-container\"><div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \"><ul><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#0-what-conversions-can-you-track->What conversions can you track?<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#1-before-you-begin-are-you-ready-for-linkedin-conversions-api->Before you begin: Are you ready for LinkedIn Conversions API?<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#4-step-1-creating-a-new-conversion-event-in-your-linkedin-ad-account->Step 1: Creating a New Conversion Event in Your LinkedIn Ad Account<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#9-step-2-connecting-linkedin-conversions-api-with-leadsbridge->Step 2: Connecting LinkedIn Conversions API with LeadsBridge<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#16-step-3-testing-and-monitoring-your-integration->Step 3: Testing and monitoring your integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#20-best-practices-for-a-high-performance-integration->Best practices for a high-performance integration<\/a><\/li><li><a href=https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#25-final-thoughts-make-your-linkedin-ads-work-smarter->Final thoughts: Make your LinkedIn Ads work smarter<\/a><\/li><\/ul><\/div><\/div><\/div>\n\n\n<p>With <strong>LeadsBridge<\/strong>, integrating LinkedIn Conversions API with your <strong>CRM or marketing platform<\/strong> is simple. This guide walks you through the entire setup, from initial requirements to live tracking. In addition, it introduces tools that can streamline the process once set up, such as:<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"0-what-conversions-can-you-track-\"><strong>What conversions can you track?<\/strong><\/h2>\n\n\n\n<p>Beyond tracking standard conversions like form fills, this integration provides additional conversion insights from data sources like your <a href=\"https:\/\/leadsbridge.com\/blog\/the-best-linkedin-crm-integrations\/\">CRM<\/a>. This can offer a significant advantage to your marketing strategy.&nbsp;<\/p>\n\n\n\n<p>By analyzing aggregated and privacy-compliant data, businesses can uncover industry trends, identify gaps in their own strategies, and make more informed decisions about hiring, partnerships, or market positioning.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-before-you-begin-are-you-ready-for-linkedin-conversions-api-\"><strong>Before you begin: Are you ready for LinkedIn Conversions API?<\/strong><\/h2>\n\n\n\n<p>Before diving into the setup, there are a few things to check off your list.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-1-confirm-linkedin%E2%80%99s-compliance-requirements-\"><strong>1. Confirm LinkedIn\u2019s Compliance Requirements<\/strong><\/h3>\n\n\n\n<p>Given that you&#8217;re likely already handling this data, it&#8217;s crucial to <strong>involve your legal team early<\/strong> to stay ahead on compliance. LinkedIn offers two key documents that outline the necessary guidelines.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.linkedin.com\/legal\/l\/dpa\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn Data Processing Agreement<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.linkedin.com\/legal\/sas-terms\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn Ads Agreement<\/a><\/li>\n<\/ul>\n\n\n\n<p>We recommend sharing both agreements with your legal and compliance teams.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-2-verify-your-linkedin-ad-account-permissions-\"><strong>2. Verify Your LinkedIn Ad Account Permissions<\/strong><\/h3>\n\n\n\n<p>To successfully create a new conversion event, you will need to be one of the following role types on your <a href=\"https:\/\/leadsbridge.com\/blog\/create-linkedin-advertising-account\/\">LinkedIn Ad Account<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Billing Admin<\/strong><\/li>\n\n\n\n<li><strong>Account Manager<\/strong><\/li>\n\n\n\n<li><strong>Campaign Manager<\/strong><\/li>\n\n\n\n<li><strong>Creative Manager<\/strong><\/li>\n<\/ul>\n\n\n\n<p>If you\u2019ve <strong>previously connected<\/strong> your LinkedIn Ad Account to LeadsBridge, you may need to <strong>reauthorize it<\/strong> to ensure all required permissions are granted.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-step-1-creating-a-new-conversion-event-in-your-linkedin-ad-account-\"><strong>Step 1: Creating a New Conversion Event in Your LinkedIn Ad Account<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-1-log-into-linkedin-campaign-manager-\"><strong>1. Log into LinkedIn Campaign Manager<\/strong><\/h3>\n\n\n\n<p>Head over to <a href=\"https:\/\/www.linkedin.com\/campaignmanager\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn Campaign Manager <\/a>and select the Ad Account where you want to create a new conversion event.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-2-navigate-to-conversions-\"><strong>2. Navigate to Conversions<\/strong><\/h3>\n\n\n\n<p>In the top navigation, click on <strong>Measurement<\/strong> \u2192 <strong>Conversion Tracking<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-3-create-a-conversion-\"><strong>3. Create a Conversion<\/strong><\/h3>\n\n\n\n<p>Click on <strong>Create a Conversion<\/strong> and select Conversion API.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1600\" height=\"1032\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9.png\" alt=\"Creating a Linkedin Conversion API event on Linkedin\" class=\"wp-image-49053\" style=\"width:603px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9.png 1600w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9-300x194.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9-1024x660.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9-768x495.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-9-1536x991.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div>\n\n\n<p>Give your new conversion event a descriptive name (e.g., \u201cNewsletter Signups,\u201d \u201cDemo Requests,\u201d or \u201cProduct Purchases\u201d).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-4-configure-conversion-details-\">4. <strong>Configure conversion details<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Conversion Type<\/strong>: Select the type of action you want to track (e.g., Lead, Purchase, Download).<\/li>\n\n\n\n<li><strong>Value and Currency<\/strong>: If relevant, you can assign a monetary value to the conversion.<\/li>\n\n\n\n<li><strong>Attribution Window<\/strong>: Choose an appropriate time frame (e.g., 30 days or longer if you have an extended sales cycle).<br><\/li>\n<\/ul>\n\n\n\n<p>If you already know which campaigns should be linked to this conversion, you can add them here. You can always update this later in your Campaign settings.<\/p>\n\n\n\n<p>Once saved, your new conversion event will be ready to receive data from the LinkedIn Conversions API.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9-step-2-connecting-linkedin-conversions-api-with-leadsbridge-\"><strong>Step 2: Connecting LinkedIn Conversions API with LeadsBridge<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10-1-create-a-new-bridge-\"><strong>1. Create a new Bridge<\/strong><\/h3>\n\n\n\n<p>Start by logging into your <strong>LeadsBridge account<\/strong>. From the dashboard, select <strong>\u201cCreate New Bridge\u201d<\/strong>, which will begin the setup process.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"11-2-select-your-data-source-and-destination-\"><strong>2. Select your data source and destination<\/strong><\/h3>\n\n\n\n<p>Every integration needs a <strong>source and a destination<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The <strong>source<\/strong> is where your data comes from\u2014this could be a CRM like <a href=\"https:\/\/leadsbridge.com\/blog\/salesforce-linkedin-integration\/\"><strong>Salesforce<\/strong><\/a><strong>, HubSpot, Pipedrive,<\/strong> or even a simple <strong>Google Sheet<\/strong>.<\/li>\n\n\n\n<li>The <strong>destination<\/strong> is <strong>LinkedIn Conversions API<\/strong>, where your conversion data will be sent.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1552\" height=\"918\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13.png\" alt=\"Linkedin Conversion API integration on LeadsBridge\" class=\"wp-image-49057\" style=\"width:705px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13.png 1552w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13-300x177.png 300w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13-1024x606.png 1024w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13-768x454.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-13-1536x909.png 1536w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"12-3-authenticate-and-connect-linkedin-\"><strong>3. Authenticate and connect LinkedIn<\/strong><\/h3>\n\n\n\n<p>Once LinkedIn is selected as the destination, a <strong>pop-up window<\/strong> will appear asking you to authenticate your LinkedIn Ads account. Click <strong>\u201cAuthorize\u201d<\/strong> to grant LeadsBridge the necessary permissions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"13-4-configure-your-bridge-\"><strong>4. Configure your bridge<\/strong><\/h3>\n\n\n\n<p>Now it\u2019s time to define <strong>how your conversion data will be processed<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Select Your LinkedIn Ad Account<\/strong> to associate the integration with your campaigns.<\/li>\n\n\n\n<li><strong>Create a Conversion Rule<\/strong>, naming it based on the action you want to track (e.g., &#8220;Lead Form Submissions&#8221; or &#8220;Web Purchases&#8221;).<\/li>\n\n\n\n<li><strong>Choose Your Auto Association Type<\/strong>\u2014you can either allow LeadsBridge to automatically associate conversions with campaigns or manually select which ones to include.<\/li>\n\n\n\n<li><strong>Define the Conversion Event Type<\/strong>\u2014this could be a <strong>Lead, Purchase, Sign-up, or another key action<\/strong> relevant to your business.<\/li>\n\n\n\n<li><strong>Set an Attribution Window<\/strong>, determining how far back LinkedIn should look to associate a conversion with an ad interaction. We recommend at least 30 days, if not longer. This is dependent on the length of your sales cycle.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"852\" height=\"1024\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-11-852x1024.png\" alt=\"Linkedin Conversion API rule setting\" class=\"wp-image-49055\" style=\"width:431px;height:auto\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-11-852x1024.png 852w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-11-250x300.png 250w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-11-768x923.png 768w, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/unnamed-11.png 1190w\" sizes=\"(max-width: 852px) 100vw, 852px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"14-5-map-your-data-fields-\"><strong>5. Map your data fields<\/strong><\/h3>\n\n\n\n<p>To ensure accurate tracking, you need to <strong>match your CRM fields<\/strong> with LinkedIn\u2019s required parameters.<\/p>\n\n\n\n<p>At a minimum, map at least <strong>one<\/strong> of the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email (SHA256 hashed)<\/strong><\/li>\n\n\n\n<li><strong>LinkedIn First-Party Ads Tracking UUID<\/strong><\/li>\n\n\n\n<li><strong>Acxiom ID<\/strong><\/li>\n<\/ul>\n\n\n\n<p>If available, add additional identifiers like <strong>first name, last name, company name, job title, and country code<\/strong> to improve match rates.<\/p>\n\n\n\n<p>You can also <strong>apply filters<\/strong> to segment your audience, ensuring only the most relevant data is sent to LinkedIn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"15-6-set-sync-frequency-and-publish-\"><strong>6. Set sync frequency and publish<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Decide how often LeadsBridge should <strong>sync your data<\/strong>\u2014every few hours or once per day.<\/li>\n\n\n\n<li>Run a <strong>Simulation Mode<\/strong> to test everything before switching to live syncing.<\/li>\n\n\n\n<li>Once verified, <strong>Save &amp; Publish<\/strong> your bridge.<\/li>\n<\/ul>\n\n\n\n<p>If you are having trouble with the process you can check our <a href=\"https:\/\/community.activeprospect.com\/posts\/5563078-setting-up-linkedin-conversions-api-step-by-step-guide\" target=\"_blank\" rel=\"noreferrer noopener\">documentation here.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"16-step-3-testing-and-monitoring-your-integration-\"><strong>Step 3: Testing and monitoring your integration<\/strong><\/h2>\n\n\n\n<p>After setup, it\u2019s time to make sure everything is working as expected.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"17-1-send-a-test-conversion-\"><strong>1. Send a test conversion<\/strong><\/h3>\n\n\n\n<p>Manually create a test lead in your CRM and check if it appears in <strong>LinkedIn Campaign Manager<\/strong> under <strong>Analyze \u2192 Conversion Tracking<\/strong>.<\/p>\n\n\n\n<p>To see when LinkedIn last received conversion data, hover over the <strong>\u201cActive\u201d<\/strong> status in Campaign Manager.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"18-2-monitor-performance-in-linkedin-campaign-manager-\"><strong>2. Monitor performance in LinkedIn Campaign Manager<\/strong><\/h3>\n\n\n\n<p>Navigate to <strong>Advertise \u2192 Add Column \u201cConversions &amp; Leads\u201d \u2192 Breakdown Conversions<\/strong> to track incoming conversions.<\/p>\n\n\n\n<p>It may take a few hours for data to appear, so be patient.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"19-3-switch-from-simulation-to-live-sync-\"><strong>3. Switch from Simulation to Live Sync<\/strong><\/h3>\n\n\n\n<p>Once you\u2019ve confirmed that data is flowing correctly, change the bridge mode from <strong>Simulation<\/strong> to <strong>Live Sync<\/strong>. From this point on, all conversions will be sent to LinkedIn automatically.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"20-best-practices-for-a-high-performance-integration-\"><strong>Best practices for a high-performance integration<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"21-provide-more-data-for-better-match-rates-\"><strong>Provide more data for better match rates<\/strong><\/h3>\n\n\n\n<p>LinkedIn\u2019s algorithm performs better when you supply multiple identifiers. In addition to <strong>email addresses<\/strong>, consider including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>LinkedIn First-Party Ads Tracking UUID<\/strong><\/li>\n\n\n\n<li><strong>Acxiom ID<\/strong><\/li>\n\n\n\n<li><strong>LeadGenFormResponseUrn<\/strong> (for <a href=\"https:\/\/leadsbridge.com\/blog\/everything-you-need-to-know-on-linkedin-lead-gen-forms\/\">LinkedIn Lead Gen Forms<\/a>)<\/li>\n\n\n\n<li><strong>Custom External Identifiers<\/strong><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"22-enable-enhanced-conversion-tracking-amp-deduplication-\"><strong>Enable enhanced conversion tracking &amp; deduplication<\/strong><\/h3>\n\n\n\n<p>To get the most complete view of the customer journey:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use <strong>both the LinkedIn Insight Tag and Conversions API<\/strong> to prevent duplicate conversions.<\/li>\n\n\n\n<li>Enable <strong>click ID tracking<\/strong> to improve attribution accuracy.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"23-optimize-your-conversion-windows-\"><strong>Optimize your conversion windows<\/strong><\/h3>\n\n\n\n<p>Choosing the right time window for conversions increases accuracy.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>For <\/strong><a href=\"https:\/\/leadsbridge.com\/blog\/how-to-generate-leads-from-linkedin\/\"><strong>lead generation<\/strong><\/a> \u2192 90-day click, 90-day view<\/li>\n\n\n\n<li><strong>For website actions<\/strong> \u2192 30-day click, 7-day view<\/li>\n\n\n\n<li><strong>For long sales cycles<\/strong> \u2192 Up to 365-day conversion window<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"24-associate-conversions-with-multiple-campaigns-\"><strong>Associate conversions with multiple campaigns<\/strong><\/h3>\n\n\n\n<p>More campaigns linked to conversion tracking mean better insights and improved optimization.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"25-final-thoughts-make-your-linkedin-ads-work-smarter-\"><strong>Final thoughts: Make your LinkedIn Ads work smarter<\/strong><\/h2>\n\n\n\n<p>The LinkedIn Conversions API isn\u2019t just a tracking tool. It\u2019s a <strong>game-changer<\/strong> for marketers who want to make data-driven decisions. By integrating it with <strong>LeadsBridge<\/strong>, you eliminate tracking blind spots and ensure that your LinkedIn ad budget is spent on what truly works.<\/p>\n\n\n\n<p>If you\u2019re ready to take control of your <strong>LinkedIn conversion tracking<\/strong>, now is the time to act.<\/p>\n\n\n\n<p><strong>Start your integration today:<\/strong><a href=\"https:\/\/leadsbridge.com\/integrations\/linkedin-conversions-api\/\"> LeadsBridge LinkedIn Conversions API Integration<\/a>.<\/p>\n\n\n\n<p>Need assistance? Our team is ready to help.<\/p>\n\n\n<div class=\"lb-banner lb-banner-37658\">\n    <a href=\"https:\/\/leadsbridge.com\/demo\/\" title=\"\" target=\"_blank\">\n    <picture>\n                <source media=\"(max-width:767px)\" data-srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Mobile@2x.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Mobile@2x.png 2x\">\n                        <source data-srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png 2x\">\n        <img data-src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png\" class=\"img-fluid lazyload objectfit lazypreload\"\/>\n                <noscript>\n                        <source media=\"(max-width:767px)\" srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Mobile@2x.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Mobile@2x.png 2x\">\n                                    <source srcset=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png 1x, https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png 2x\">\n            <img decoding=\"async\" src=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2022\/08\/Demo-Request-Desktop@2x.png\" class=\"img-fluid lazyload objectfit lazypreload\"\/>\n                    <\/noscript>\n    <\/picture>\n    <\/a>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Imagine launching a LinkedIn ad campaign and knowing exactly which actions\u2014whether a form submission, a purchase, or a phone inquiry\u2014are tied directly to your ads. No guesswork, no gaps in tracking, just accurate, real-time data feeding your marketing strategy. That\u2019s the power of the LeadsBridge integration with LinkedIn Ads. Thanks to the integration between LeadsBridge [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":49060,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ub_ctt_via":"","footnotes":""},"categories":[88],"tags":[77],"industry":[],"class_list":["post-49051","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tracking-and-growth","tag-linkedin"],"featured_image_src":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","author_info":{"display_name":"Marialuisa Aldeghi","author_link":"https:\/\/leadsbridge.com\/blog\/author\/jalu\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge<\/title>\n<meta name=\"description\" content=\"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge\" \/>\n<meta property=\"og:description\" content=\"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/\" \/>\n<meta property=\"og:site_name\" content=\"LeadsBridge\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-17T12:31:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-01T11:24:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2401\" \/>\n\t<meta property=\"og:image:height\" content=\"1256\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Marialuisa Aldeghi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marialuisa Aldeghi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/\"},\"author\":{\"name\":\"Marialuisa Aldeghi\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#\\\/schema\\\/person\\\/36c0276f4c20e137a8fa0642e16f8a21\"},\"headline\":\"A guide to LinkedIn conversions API with LeadsBridge\",\"datePublished\":\"2025-04-17T12:31:10+00:00\",\"dateModified\":\"2025-12-01T11:24:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/\"},\"wordCount\":1264,\"image\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/leadsbridge.kinsta.cloud\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Cover-Blog-11Apr_25.png\",\"keywords\":[\"LinkedIn\"],\"articleSection\":[\"Tracking and growth\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/\",\"url\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/\",\"name\":\"A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/leadsbridge.kinsta.cloud\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Cover-Blog-11Apr_25.png\",\"datePublished\":\"2025-04-17T12:31:10+00:00\",\"dateModified\":\"2025-12-01T11:24:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#\\\/schema\\\/person\\\/36c0276f4c20e137a8fa0642e16f8a21\"},\"description\":\"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#primaryimage\",\"url\":\"https:\\\/\\\/leadsbridge.kinsta.cloud\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Cover-Blog-11Apr_25.png\",\"contentUrl\":\"https:\\\/\\\/leadsbridge.kinsta.cloud\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Cover-Blog-11Apr_25.png\",\"width\":2401,\"height\":1256,\"caption\":\"Linkedin Conversion API\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/linkedin-conversions-api\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/leadsbridge.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A guide to LinkedIn conversions API with LeadsBridge\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#website\",\"url\":\"https:\\\/\\\/leadsbridge.com\\\/\",\"name\":\"LeadsBridge\",\"description\":\"Official LeadsBridge Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/leadsbridge.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/leadsbridge.com\\\/#\\\/schema\\\/person\\\/36c0276f4c20e137a8fa0642e16f8a21\",\"name\":\"Marialuisa Aldeghi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g\",\"caption\":\"Marialuisa Aldeghi\"},\"description\":\"Marialuisa brings a wealth of expertise to the table as an accomplished content strategist and creator with years of experience in the B2B digital marketing landscape. After getting her Bachelor\u2019s Degree in Foreign Languages and Literatures in Milan, she got a dual Master\u2019s Degree in Communication in both Italy and the U.S. Her dynamic background has shaped her into a true cosmopolitan spirit with an appetite for adventure. Don't be fooled by her wanderlust though - she enjoys peaceful evenings at home just as much.\",\"url\":\"https:\\\/\\\/leadsbridge.com\\\/blog\\\/author\\\/jalu\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge","description":"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/","og_locale":"en_US","og_type":"article","og_title":"A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge","og_description":"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.","og_url":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/","og_site_name":"LeadsBridge","article_published_time":"2025-04-17T12:31:10+00:00","article_modified_time":"2025-12-01T11:24:47+00:00","og_image":[{"width":2401,"height":1256,"url":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","type":"image\/png"}],"author":"Marialuisa Aldeghi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Marialuisa Aldeghi","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#article","isPartOf":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/"},"author":{"name":"Marialuisa Aldeghi","@id":"https:\/\/leadsbridge.com\/#\/schema\/person\/36c0276f4c20e137a8fa0642e16f8a21"},"headline":"A guide to LinkedIn conversions API with LeadsBridge","datePublished":"2025-04-17T12:31:10+00:00","dateModified":"2025-12-01T11:24:47+00:00","mainEntityOfPage":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/"},"wordCount":1264,"image":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#primaryimage"},"thumbnailUrl":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","keywords":["LinkedIn"],"articleSection":["Tracking and growth"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/","url":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/","name":"A guide to LinkedIn conversions API with LeadsBridge - LeadsBridge","isPartOf":{"@id":"https:\/\/leadsbridge.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#primaryimage"},"image":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#primaryimage"},"thumbnailUrl":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","datePublished":"2025-04-17T12:31:10+00:00","dateModified":"2025-12-01T11:24:47+00:00","author":{"@id":"https:\/\/leadsbridge.com\/#\/schema\/person\/36c0276f4c20e137a8fa0642e16f8a21"},"description":"Learn how to use the LinkedIn Conversions API to track LinkedIn Ads conversions and connect it to your CRM with LeadsBridge.","breadcrumb":{"@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#primaryimage","url":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","contentUrl":"https:\/\/leadsbridge.kinsta.cloud\/wp-content\/uploads\/2025\/04\/Cover-Blog-11Apr_25.png","width":2401,"height":1256,"caption":"Linkedin Conversion API"},{"@type":"BreadcrumbList","@id":"https:\/\/leadsbridge.com\/blog\/linkedin-conversions-api\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/leadsbridge.com\/"},{"@type":"ListItem","position":2,"name":"A guide to LinkedIn conversions API with LeadsBridge"}]},{"@type":"WebSite","@id":"https:\/\/leadsbridge.com\/#website","url":"https:\/\/leadsbridge.com\/","name":"LeadsBridge","description":"Official LeadsBridge Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/leadsbridge.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/leadsbridge.com\/#\/schema\/person\/36c0276f4c20e137a8fa0642e16f8a21","name":"Marialuisa Aldeghi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f67d59743b9f9946acb56be2360231550896764b98ebd70fcb687be266cff249?s=96&d=mm&r=g","caption":"Marialuisa Aldeghi"},"description":"Marialuisa brings a wealth of expertise to the table as an accomplished content strategist and creator with years of experience in the B2B digital marketing landscape. After getting her Bachelor\u2019s Degree in Foreign Languages and Literatures in Milan, she got a dual Master\u2019s Degree in Communication in both Italy and the U.S. Her dynamic background has shaped her into a true cosmopolitan spirit with an appetite for adventure. Don't be fooled by her wanderlust though - she enjoys peaceful evenings at home just as much.","url":"https:\/\/leadsbridge.com\/blog\/author\/jalu\/"}]}},"_links":{"self":[{"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/posts\/49051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/comments?post=49051"}],"version-history":[{"count":6,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/posts\/49051\/revisions"}],"predecessor-version":[{"id":50988,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/posts\/49051\/revisions\/50988"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/media\/49060"}],"wp:attachment":[{"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/media?parent=49051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/categories?post=49051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/tags?post=49051"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/leadsbridge.kinsta.cloud\/index.php\/wp-json\/wp\/v2\/industry?post=49051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}